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Free cpe webinars
How Modern Firms Command Premium Pricing by Leading With Advisory

HOW MODERN FIRMS COMMAND PREMIUM PRICING BY LEADING WITH ADVISORY

Cost Free
Presentation Length 1.0 hour

Recorded DateDecember 13, 2022
CPE:Not available
(archived webinars do not offer CPE credits)
Course LevelBasic
Course Description

This webinar is for under-utilized, over-worked, and under-paid partners in tax, accounting, and bookkeeping firms with revenues from $100K to $5M who want to transform their firms by building a firm focused on target clients, commanding premium pricing, and leading with advisory.

It is NOT for accountants in industry or other professionals who are not partners in tax or accounting firms. (We feel you should know that in advance so that you don’t waste your time.)

Partners in accounting firms are working harder and more than ever sacrificing the quality of life while not being rewarded for the value they create.  The search for talent has never been more challenging. This is partly a function of not having enough of the right clients.

There is another way.

We don't tell you that you need to create content on every social media channel and suddenly you'll win more clients; we simply show you how to build a profitable accounting firm that serves you rather than the other way round based on building a firm based on target clients only. ReNew has helped hundreds of accounting firms increase their number of target clients and make a huge impact with their clients.

Join this hard-hitting and practical webinar and learn proven strategies on how to transform your firm by attracting and retaining target clients.

Learning Objectives:


  • Recognize why putting clients first is the road to marginal profitability, tax season madness, and a diminished quality of life

  • Define, identify and upgrade the number of target clients in your firm

  • Calculate and analyze your firm based on what we call Pareto for Profits

  • Give examples of simple scripts to position advisory services and lead with advisory

  • Identify how firms command premium pricing and boost their average annual price

  • Determine how one sole practitioner firm increased his firm's revenue by 91%

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PLEASE NOTE: ARCHIVED WEBINARS DO NOT QUALIFY FOR CPE
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Shannon Vincent has dedicated his entire career to working with accountants in various capacities. His career began at KPMG in San Francisco. Shannon moved on to specialize in high net worth individuals and emerging growth businesses for two well-known San Francisco-based regional accounting firms. Shannon then spent six years at RANONE, an international consulting company, with two years as the Chief Operating Officer of a 10MM business unit. Since 2001, Shannon has consulted with Top 100 firms to Sole Practitioners, helping them create sustainable and profitable businesses. He has developed impactful content, products, and systems for accountants, including co-founding ReNew Group with Colin Dunn and co-developing the industry-leading lead generation solution for accountants, TRUST. Shannon has recently acted as a Coach and Strategic Thought Partner to a range of accounting businesses in the United States, including consulting on growing their firms, succession plans, improving profits, and quality of life. Shannon received a Bachelor’s degree in Economics with an emphasis in accounting from the University of California, Santa Barbara, and now resides in the San Francisco Bay Area. He is relentless in the pursuit of maximizing the performance of every firm he consults with and coaches.

About Our Presenter

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Renew Group’s mission is to transform accounting firms and the lives of their professionals. Through their Firm Transformation Framework, Renew Group provides accountants with the education, tools, community, and coaching needed to create better business models. They are dedicated to revolutionizing the accounting industry, one firm at a time, by delivering tangible, life-changing results.