If you are like most accountants and tax professionals, you have many questions about online marketing. Digital marketing for your practice can be complicated, highly technical and things change rapidly. Just when you think you understand something or think you have everything in place, Google makes big changes or your clients start adopting new technologies. It can also be a challenge to navigate all of the noise in the marketplace with so many consultants claiming to be “online media experts.”
We will provide answers you can trust on some of the most common online marketing questions facing small accounting practices. Our experts will cover key questions compiled over a decade and across thousands of accounting clients spanning many areas of online marketing: social media, reputation building, search engines, advertising, firm websites, email marketing and more.
Get detailed answers to some of the most pressing online marketing questions facing accountants today
Learn ways to apply the answers to improvements you can make to your marketing
Prioritize and address the most important questions and learn not to worry about the rest
Come away with easy and practical next steps that you can apply to your own practice right away
Lee is actively involved in product development, marketing, and website development. He prides himself at listening to clients' needs while developing first-class solutions and is known to monitor his iPhone at all hours of the day. When Lee is not busy putting his ideas to work, he enjoys spending time with his wife, Allison, and daughter, Whitney. In addition, he is an active hiker, cross fitter, runner, backpacker, and loves exploring the Sierra backcountry.
Brad is a social media and digital marketing veteran with more than 20 years of experience at companies including Apple, Xerox and MGM Studios. Prior to ClientWhys, Mr. Cooper served as VP of Marketing at ReachLocal, joining that company through the acquisition of RealPractice—a leader in marketing for professional services practices. Over the past two decades, Brad and his teams have managed more than 100,000 digital marketing campaigns for practices and businesses including websites, social media, email marketing, reputation management, word of mouth marketing, search engine marketing, mobile and more.