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Transfer Pricing for the Growing Business: Fundamentals and Tax Reform


This course has been expanded to 1.5-CPE
Cost Free
Presentation Length 1.5 hours

Recorded DateAugust 16, 2019
CPE:Not available
(archived webinars do not offer CPE credits)
Subject AreaTaxes
Course LevelBasic
Course Description

Transfer pricing is the number one tax issue for multinationals, but many companies struggle to address the requirements of the IRS and many other countries. This practically-focused seminar will include a review of transfer pricing fundamentals along with best practices for assessing common issues.  This program first analyzes where transfer pricing issues arise for non-transfer pricing practitioners, then looks into transfer pricing fundamentals. CPA advisors and in-house finance professionals will benefit from learning about time-tested strategies successfully applied in transfer pricing audits. Participants will also be provided with an overview on how transfer pricing can affect global effective tax rates, and the impact of TCJA provisions on transfer pricing.

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Alex Martin

Principal - Transfer Pricing Services
(877) 525-4462 x170


Alex Martin is the Principal and Transfer Pricing Practice leader at KBKG. He has 22 years of full-time transfer pricing experience working in Washington, D.C.; Melbourne, Australia; and Detroit, Michigan throughout his career. Alex has assisted companies in many industries addressing transfer pricing issues on a US and global basis.
As a transfer pricing economist, Alex worked for a Big-4 firm for 12 years as a director, a top middle-market focused firm for six years as a principal, and four years as president of an independent transfer pricing consultancy. While at the Big-4 firm, he received a Chairman’s Award and Coach of the Year recognition for building a Detroit transfer pricing practice. Before joining KBKG, Alex's transfer pricing team was named one of the world's leading transfer pricing consultancies by the International Tax Review for three years in a row.
In addition to working with many top US and global multinational companies, Alex has extensive experience complementing the services provided by leading accounting firms. His transfer pricing practice was featured in Accounting Today for an innovative approach to partnering with professional service firms. He is well-known for building in-house expertise based upon his experience developing a Big-4 firm’s transfer pricing training program.
Alex is best known for developing practical solutions for complicated transfer pricing issues, and he has published numerous articles based upon his time-tested transfer pricing strategies. He continues to be a sought-after transfer pricing speaker for CPA firms and other professional service firm networks.


Patrick is a partner with Culhane Meadows, a national law firm with a prominent international area practice. Patrick practices exclusively in the area of international taxation. He has extensive experience handling complex tax planning, structuring, and compliance issues for foreign businesses with United States operations, United States businesses with foreign operations, and individual taxpayers with international ties. Patrick regularly works with advisors both in the United States and abroad to assist with their clients’ international tax issues.

Patrick is a prolific contributor to many international tax journals, including Tax Notes and the Journal Of International Taxation. He is an active speaker and panelist for national seminars and webinars, including regularly scheduled presentations with on various international tax topics. Patrick holds a Juris Doctorate from Vanderbilt University Law School and an LL.M. from New York University School of Law.  His bar admissions include Pennsylvania, Florida, New Jersey, and Georgia.

Each year from 2016-2019, Patrick has been recognized by Super Lawyers as a Rising Star. Finance Monthly, a United Kingdom-based publication named Patrick Estate Planning Lawyer of the Year (United States) for 2017 and 2018. Patrick and his wife reside in Phoenixville, PA.


About Our Presenter

Productivepricing logo
Productive Pricing is a full-service transfer pricing consultancy.  We assist multinational companies with the US and global transfer pricing documentation, comparable benchmarking, audit defense, transfer pricing planning, GILTI, FDII and BEAT issues under tax reform.  We regularly work with CPAs and other professional service firms as a complement to their tax and accounting services.