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Free cpe webinars
Market Method Comparables in Small Business Valuation


Cost Free
Presentation Length 1.0 hour

Recorded DateMarch 29, 2022
CPE:Not available
(archived webinars do not offer CPE credits)
Subject AreaFinance
Course LevelBasic
Course Description

Valuing small businesses with revenues under $10 million can be very different from valuing larger companies. In this presentation, we will cover how to properly select and analyze comparable market data to improve the selection of the multiplier and the supportability of the ultimate value found. Any valuator, attorney, business advisor, or CPA that deals with small business valuation will benefit from knowing how to select the best multiplier rather than just using the median or the mean of the comparable set. While there will be a small amount of review of cash flow, this webinar will focus more on selecting a multiplier.


Learning Objectives: 

  • Evaluate the selection of market comparables from databases

  • Recognize how to do a detailed review and analysis of comparables

  • Give examples of charting comparables

  • Practice statistics and regression analysis

  • Perform a comparison to subject company

  • Identify how to select a multiplier

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Greg Caruso is an Attorney, Certified Public Accountant, and Certified Valuation Analyst who has been involved in the home-building, engineering, and general contracting fields throughout his 30-year career. After valuing hundreds of small businesses, brokering over 60, and being Editor in Chief of "Around the Valuation World," the National Association of Certified Valuators and Analysts monthly continuing education webinar, he has written, The Art of Business Valuation, Accurately Valuing a Small Business. In this book, he shares effective valuation methodologies and common-sense practices for valuing small businesses with revenues of less than $10 million. As he frequently explains, Home Depot is not the same as a local hardware store, nor should it be valued the same way!

About Our Presenter

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At Harvest Business Advisors, their mission is to create opportunity and build value from every ownership transition. They love the business of business. They believe business owners are the greatest generators of wealth. Yet, they know many owners deprive both themselves and the next generation of entrepreneurs of the full benefits available from their business transfer. Their mission is to create the maximum opportunity and build the most value in every ownership transition – particularly yours.