Content Provider
Mark wickersham logo final with text latest
Handout Materials
Presentation Slides
Additional Materials
Webinar Technical FAQs
Free cpe webinars
Practice Growth: Mastering the 4 Foundations of a Profitable Accounting Firm


Cost Free
Presentation Length 1.0 hour

Recorded DateJune 6, 2023
CPE:Not available
(archived webinars do not offer CPE credits)
Course LevelBasic
Course Description

Are you struggling to build a profitable accounting firm and feeling overwhelmed? Join this webinar to learn the 4 essential foundations for building a successful and profitable accounting firm. This session will be hosted by Mark Wickersham, Amazon's #1 best-selling author of Effective Pricing for Accountants

Learning Objectives:

  • Identify the important elements of a killer strategy for growing your firm profitably

  • Outline the #1 foundation of value pricing which can increase your average prices by 20% without losing any business 

  • Define the top 3 growth strategies for your firm to get a steady stream of new clients 

  • Determine the essential systems so your firm can run on autopilot and deliver consistent results 

  • Summarize how to use AI and ChatGPT to save you hours of time building your firm

Not logged
Mark wickersham logo final with text latest

Mark Wickersham – Chartered Accountant, public speaker and #1 best-selling author – is known as the most sought-after profit improvement expert in the accounting community. He is famous for helping accounting firms double their profits in less than 18 months without having to work harder or do any uncomfortable marketing. Mark is passionate about this great accounting profession. He believes that we have the power to make a profound difference in the lives of our clients and in return accountants should be very richly rewarded. 

Unfortunately, the reality is very different; benchmarking studies show over half of accounting firms are actually making a true economic loss. Mark wants to CHANGE that. He is passionate about the accounting profession and helping accountants to become much more profitable. He believes every firm – including you – has the potential to double profits using the 7-step “Fastest Way To Double Your Profits” formula. He also strongly believes that the old business model (the way accountants are taught to run accounting firms) is not only commercially stupid but UNETHICAL. Practitioners owe it to clients to change their focus. Mark is also a widely published author on practice issues. In May 2011 his book, “Effective Pricing for Accountants”, was a number 1 Amazon bestseller. His other books include, “A Practical Approach to Value Pricing” and “How to Build a Successful Bookkeeping Business”, both of which have been widely acclaimed. In 2015 Mark was shortlisted in the AccountingWeb “Outstanding Contribution to Accounting” award. Mark has over 100 recommendations from accountants on LinkedIn; CONNECT with him on LinkedIn to get access to free resources Mark has created for accountants in practice.

About Our Presenter

Mark wickersham logo final with text latest

Mark has been helping accountants to build more successful, more profitable and more enjoyable accounting firms since the year 2000. As well as being a professional speaker and Amazon number 1 best-selling author, Mark is the creator of Cloud Pricing, a cloud-based tool enabling accountants and bookkeepers to implement value pricing and systemize the process of creating a price in a client meeting. You can find out more here,