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Maggie Wall

Citizens Bank
Executive Vice President, Wealth Diversity Inclusion Director
maggie.wall@citizensbank.com

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Maggie Wall has been driving consumer banking success for more than 25 years. Maggie is a Wealth Management Executive at Citizens Bank heading up Premier Advisory-- an exclusive, dedicated Affluent program targeting clients with investible assets from $500k to $3mm.     

Since her appointment to this role in 2013, the Premier Advisory base has grown more than 70% and represents a key growth engine for the firm.  Maggie’s re-engineering work on the business operating model, value proposition, and partnership alignments have considerably fueled Advisor productivity.  Today, Premier Advisory client average balances have grown substantially and are 4X greater than clients not in the program. Investment penetration for Premier Advisory clients exceeds top tier benchmarks among competitive peer groups and accounts for more than a third of all firm-wide Investment sales.

Maggie’s role includes supervising a team of 200+ employees, which she built from just 40 people six years ago.  She has one of the highest employee retention rates at Citizens and attrition levels far below industry standards.  Her secret for driving loyalty is to continuously ‘invest’ in people – offering several employee programs such as Premier University or Wealth Management training.  Additionally, Maggie’s management style is all about empowerment – driving people to step up for greater leadership responsibilities and then recognizing their success with programs such as Maggie’s Millionaire’s Club or a Compensation program that acknowledges the portfolio quality of an Advisor.   
In addition, Maggie’s organizational leadership extends beyond her day-to-day operations on the affluent client segment.  She was a founding member for the Women’s Impact Network (WIN) – a business resource group promoting the advancement of women at Citizens.   Maggie’s passion for this initiative is a continuation of the mentorship programs she has personally sponsored and maintained throughout her career.  WIN was launched in 2017 and represents more than 1,500 colleagues.    
Maggie lives in Briarcliff, NY with her husband, Ed, three children and dog, Pumpkin. Outside of work and family life, Maggie enjoys hiking as well as ‘beach chair relaxing’ which she intends to do this summer with a few trips to the East End of Long Island.  
 

About Us: Citizens Financial Group, Inc. is one of the nation’s oldest and largest financial institutions, with $188 billion in assets as of December 31, 2021. Headquartered in Providence, Rhode Island, Citizens offers a broad range of retail and commercial banking products and services to individuals, small businesses, middle-market companies, large corporations and institutions. Citizens helps its customers reach their potential by listening to them and by understanding their needs in order to offer tailored advice, ideas and solutions. In Consumer Banking, Citizens provides an integrated experience that includes mobile and online banking, a 24/7 customer contact center and the convenience of approximately 3,000 ATMs and approximately 940 branches in 11 states in the New England, Mid-Atlantic and Midwest regions. Consumer Banking products and services include a full range of banking, lending, savings, wealth management and small business offerings. In Commercial Banking, Citizens offers a broad complement of financial products and solutions, including lending and leasing, deposit and treasury management services, foreign exchange, interest rate and commodity risk management solutions, as well as loan syndication, corporate finance, merger and acquisition, and debt and equity capital markets capabilities.