The modern accountant needs to niche/specialize, price services based on value and innovate in order to stay relevant. In this highly interactive workshop, we will discuss Positioning: how the customer sees you as positioned to solved their problems or serve their specific needs, Pricing: the way customer determines if they truly value the OUTCOME from working with you, and Innovation & Advisory: how you can create unique and exciting products and services that are non-commoditized.
Identify transformative business thinking for accountants.
Determine ways to position, price, and innovate your business.
Hector is a CPA practicing as an Accountant and QuickBooks Trainer/Consultant in Davie, FL for his own firm Quick Bookkeeping & Accounting LLC. Before working in public accounting, Hector worked in several accounting & financial departments of past fortune 500 companies such as: Best Buy, Circuit City, Bank of America, and Wells Fargo. Hector’s passion is in Training; and it comes from his successful career in which he applied his personal philosophy of continuous learning and sharing experiences with co-workers. Currently, Hector teaches QuickBooks and Excel in his Doral, FL training center almost every weekend. Hector is married with 3 children, lives in Weston, FL. Hector is fluent in Spanish and English.
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