The modern accountant needs to niche/specialize, price services based on value and innovate in order to stay relevant. In this highly interactive workshop, we will discuss Positioning: how the customer sees you as positioned to solved their problems or serve their specific needs, Pricing: the way customer determines if they truly value the OUTCOME from working with you, and Innovation & Advisory: how you can create unique and exciting products and services that are non-commoditized.
Identify transformative business thinking for accountants.
Determine ways to position, price, and innovate your business.
Hector is a CPA practicing as an Accountant and QuickBooks Trainer/Consultant in Davie, FL, for his firm Quick Bookkeeping & Accounting LLC. Before working in public accounting, Hector worked in several accounting & financial departments of past fortune 500 companies: Best Buy, Circuit City, Bank of America, and Wells Fargo. Hector’s passion is in training, and it comes from his successful career in which he applied his philosophy of continuous learning and sharing experiences with co-workers. Currently, Hector teaches QuickBooks and Excel in his Doral, FL training center almost every weekend. Hector is married with three children, lives in Weston, FL. Hector is fluent in Spanish and English.
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