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Self-Study CPE
CREATING AN INNOVATION STRATEGY FOR ACCOUNTING FIRMS
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GROWING FROM 0-100 CLIENTS, OVERCOMING HURDLES AT EACH STAGE
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PRACTICAL GUIDE TO CPA RISK MANAGEMENT: 2018-19 UPDATE
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Free cpe webinars
What to Do When Your Firm's Growth Stalls

WHAT TO DO WHEN YOUR FIRM'S GROWTH STALLS

Cost Free
CPE Credits 1.0 hour
Course Level Basic
Instructional Method Group Internet Based
Prerequisites None
Advanced Preparation None
Course Description

For many firms, stalled growth doesn’t happen overnight. It emerges through slowing sales, fewer referrals and less repeat business. By the time the problem finally becomes evident, kickstarting your firm’s growth seems to be an insurmountable task. So where do you begin to turn your firm’s growth around? How do you recognize the signs early? In this webinar, Bill.com’s Jeannie Ruesch joins growth expert Lee Frederiksen Ph.D. to review the latest research on how high-growth accounting firms are addressing growth challenges. They’ll discuss how embracing a strategy that incorporates visibility and reputation enhancing techniques can lay the foundation needed for renewed growth.

Learning Objectives:


  • Understand threats facing today's accounting industry

  • Discuss symptoms of stalled growth

  • Learn how high-growth accounting firms are addressing these threats

  • Learn strategies to restart firm growth

  • Understand how to implement company plans

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Lee Frederiksen is a rare combination of businessman and research scientist. An award-winning marketer, Visible Expert®, and business strategist, he draws on his Ph.D. in behavioral psychology and his own deep experience as CEO and entrepreneur to help firms achieve high growth and high profitability.The author of six acclaimed books on marketing and business and the Managing Partner of Hinge, a marketing firm for the professional services industry, Lee can be found serving up wisdom in his humorous, straightforward style at speaking engagements around the country.

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Jeannie Ruesch

Bill.com
Director of Marketing
jruesch@hq.bill.com
(415) 806-1107

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Jeannie has over 20 years in brand creation and strategy, design, social media development, demand gen and customer marketing. She has taken companies perceived as local businesses to attention-grabbing national and global brands. She’s a tech geek at heart and loves finding ways to help customer solve problems. Jeannie is also an author and award-winning graphic designer.

Handout Materials
Presentation Slides
Frequently Asked Questions
  • To receive CPE credit for the event, you must register for the webcast prior to the start of each program.
  • CPE is available to all eligible participants within 24 hours of each webinar.
  • Multiple attendees: In order to receive CPE for multiple attendees, ensure that at least one person signs up for the webinar. At the completion of the webinar a proctor form is provided. Alternatively, you may also login to your account following the webinar and click on the MY ACCOUNT button where you will find a link to the proctor letter.
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NASBA Approved

CPAacademy.org (Sponsor Id#: 111889) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.

CPAacademy.org 1685 S. Colorado Blvd, Suite #205, Denver, CO 80222

About Our Sponsor

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Bill.com is the leading business payments network, with 3 million members paying and getting paid over $52 billion per year.  Bill.com saves companies more than 50% of the time typically spent on financial back-office operations and helps businesses get paid 3 - 4 times faster by automating end-to-end payment processes.  The company is the choice of 4 of the top 10 U.S. banks; leading accounting software providers QuickBooks Online and Xero; and over 50 percent of the top 100 U.S. accounting firms. It is the only business payments solution endorsed by the American Institute of CPAs (AICPA). The recipient of more than 70 awards, Bill.com proudly received multiple PC Magazine's Editor's Choice Awards and CEO René Lacerte was recently recognized as an E&Y Entrepreneur of the Year.