There's a storm coming — a storm that threatens to wash your firm and your clients away. It's called a tech tsunami — and the time to prepare is NOW.
What's a tech tsunami? It's the perfect storm that forms when the 4 biggest forces in business financial tech come together. They are: social media, mobile technology, AI analytics, and, of course, the cloud. With a little preparation, those 4 forces can work with you to help you grow your firm and take on more clients. But ignore the tech tsunami and it'll wash your clients away.
Fortunately, TSheets has partnered with accounting experts Jim McGinnis and Misty Megia to develop a few survival tactics to help CPAs everywhere prepare for the tech tsunami. Join us for this 60-minute webinar to get the inside scoop.
Actionable steps to take your firm to the cloud take this summer.
Learn how to use the 4 forces in tech to become an indispensable trusted advisor.
Simple steps to create a unique presence on social media and connect with your clients!
Jim McGinnis is currently serving as a Strategic Advisor to the TSheets Accountant Group. Prior to that Jim led Accountant teams at Intuit since joining in 2010. While there, he led the ProAdvisor program growing membership from 50K to the 200K ProAdvisors today. He led the launch of QuickBooks Online Accountant providing this valuable Free tool to Accountants to help manage their Firm and their clients’ QuickBooks. Finally, he led the rollout of Intuit’s “Firm of the Future” helping Accountants Get on the Cloud, Become Trusted Advisors, and Grow Their Practice. For this, he was recognized as one of the Top 100 Most Influential People in the Accounting Industry by Accounting Today in 2015 and 2016. Before Intuit, Jim was EVP and GM of Activision’s $400M Licensed Products Division, where he was responsible for videogames associated with blockbuster movies franchises such as Shrek, Transformers, James Bond, and Spiderman. Prior to his time there, Jim led marketing for PepsiCo’s Tropicana business, where he was responsible for the company’s $3B juice and juice drink portfolio, led marketing for Smiths Snackfood in Australia, and introduced P&G’s detergent portfolio into China and Argentina. Jim received his B.A. from Duke University and his MBA from the Kellogg Graduate School of Management. He is a member of the Economic Club of Chicago, and the Chicago Yacht Club. Jim is married and has two young sons, James and Charlie.
Misty Megia (@MistyMegia) is a business strategist extraordinaire. With over 20 years experience in market strategy, project management, public speaking, corporate branding and channel marketing, Misty has driven success for multiple companies across a variety of industries from hardware manufacturing, software developers, green energy, education and more. Misty’s powerful methods in helping businesses to create new revenue streams, develop their brand, streamline operations and bring a fresh eye to a company have positioned her as a leader in her field. Most recently, she worked with established thought leader Doug Sleeter, as Executive Director for The Sleeter Group where she managed the day-to-day operations of the company and established strong partnerships in the community to build on the trusted brand. After three short years working with the accounting industry, Misty was honored as one of the Most Powerful Women in Accounting by CPA Practice Advisor.
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