CPAacademy.org | ELEMENTS OF STRATEGY TO HELP FIRMS REDEFINE VALUE

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Elements of Strategy to Help Firms Redefine Value

Business Management and Organization

ELEMENTS OF STRATEGY TO HELP FIRMS REDEFINE VALUE

Available Date(s)

Wednesday, June 12, 2024: 1:00PM EDT

Choose Your Time Zone:

Cost Free

CPE Credits 1.0 hour

Subject Area 1.0 - Business Management and Organization

CE Credits 0.0 hours

Course Level Basic

Instructional Method Group Internet Based

Prerequisites None

Advanced Preparation None

Who Should Attend CPA - small firm
CPA - medium firm
CPA - large firm

Series: Women in Accounting, Top Presenters 2022

Course Description

Your firm’s strategy is the blueprint for your long-term vision and your near-term success. Many times, firm strategy is something that is “set and forget” or it quickly becomes irrelevant due to changing marketing conditions. There’s a better way to set strategy that can help your firm to be more productive, agile, and successful than approaches of the past.

Learning Objectives:

Evaluate the mindsets of modern strategy to help you define (or redefine) overall value

Outline five focus areas that can guide your firm to smart, sustainable growth in the coming year

Identify key questions to consider as you make decisions on where to invest your strategic resources

Define best practices for monitoring strategy and making course corrections as needed

Amy Franko

Amy Franko Associates
CEO | LinkedIn Top Sales Voice
amy@amyfranko.com

Named to LinkedIn’s Top Sales Voices, Amy Franko is a sought-after sales and leadership keynote speaker. With her unique blend of current research, fresh insights, and real-world examples, she has worked with some of the world’s most-recognized brands. With over 20 years of client-facing sales experience, Amy’s sales career includes IBM and Lenovo’s global companies before pivoting into entrepreneurship. Her book, The Modern Seller, is an Amazon bestseller, and Top Sales World recognizes her as one of the top 50 sales bloggers and keynote speakers in the world. Learn more and download a free chapter of The Modern Seller at amyfranko.com.

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About Our Sponsor

BILL (NYSE: BILL) is a leader in financial automation software for small and midsize businesses (SMBs). As a champion of SMBs, we are dedicated to automating the future of finance so businesses can flourish. Hundreds of thousands of businesses trust BILL solutions to manage financial workflows, including payables, receivables and spend and expense management. With BILL, businesses are connected to a network of millions of members, so they can pay or get paid faster. Through our automated solutions, we help SMBs simplify and control their finances, so they can confidently manage their businesses and succeed on their terms. BILL is a trusted partner of leading U.S. financial institutions, accounting firms, and accounting software providers. BILL is headquartered in San Jose, California.