Jerry Rice is widely considered to be the greatest wide receiver in the history of the National Football League. His meticulous preparation and work ethic during his 20-year NFL career became legendary. He holds 38 NFL records to his name, including most career receptions (1,549), receiving yards (22,895) and touchdowns (208). Rice was inducted into the Pro Football Hall of Fame in 2010.

After his retirement, Rice’s celebrity grew beyond the football field. He finished second in the ABC hit reality show Dancing with the Stars and has appeared on numerous other television shows. He has extensive broadcasting experience including as an analyst for ESPN and NBC. He co-authored the New York Times Bestseller, Super Bowl 50: 50 years 50 Moments as well as America’s Game: The NFL at 100. In 2019, Rice and his family launched G.O.A.T. Fuel, a privately held lifestyle brand that empowers individual and collective greatness.

About Us: Greatest of all time with healthy-living in mind developed by NFL Hall of Famer, Jerry Rice. Greatness is a lifestyle and our mission is to provide consumers with health-forward products and a lifestyle that fuels their pursuit of greatness in whatever they do. Our energy drink has a proprietary blend of natural caffeine, green tea with EGCG, ginger, amino acids and cordyceps mushrooms.