Stephen Priddle

Practical PD
(343) 883-0976

Stephen Priddle, CPA, CA, CMA is the President and Founder of Practical PD. He has created all of Practical PD's seminars and also presents them. 

Stephen's primary occupation is the Vice-President, Finance, Chief Financial Officer and Corporate Secretary of the SureWx Inc. group of companies (Canada, USA, UK, Netherlands)  SureWx is a global aviation business, an industry leader in the area of assisting airlines optimizing winter operations.  Although he enjoys speaking, he only wants to do it on the side, he likes his real-world job.

​An engaging and experienced seminar leader, Stephen Priddle weaves practical tips together with stories from his business experience and input from participants. Seasoning the mix with a dose of accounting humor, he serves up useful and dynamic seminars.  When speaking, he is candid about errors he has made in his career and the lessons that can be learned from them. Someone said: “humans are hard-wired to learn from stories” – Stephen is in part a business/accounting storyteller, who draws out the lessons from the stories.

​Stephen’s teaching experience includes presenting accounting seminars for over 40 accounting bodies and organizations in Canada and abroad. He is a Session Leader in the new CPA Professional Education Program and has taught at the University of Toronto and Carleton University. He has moderated in the legacy Canadian CMA Strategic Leadership Program and taught in the CA program and the CGA program. Stephen is a prolific author. His published business, accounting, and finance cases are used by many organizations.

​Stephen has over 35 years of varied business experience. After working with KPMG for five years, he moved into the industry, where he has worked for public and private companies. He has gained a wide range of experience in financial reporting, treasury management, merger & acquisition, and other business matters. Through his seminars, he interacts with hundreds of financial leaders a year and thus stays on the leading edge in terms of best practices and hot topics.

He advises a number of businesses and not-for-profit organizations and sits on the Board of SureWx Inc. He sat on the  Advisory Board of Valydate Corporation until its 2017 acquisition by Mentor Graphics, a Siemens company.

​Stephen obtained his CPA, CA, and CMA designations following graduation from Carleton University with an Honours Bachelor of Commerce degree, accounting major.

About Us: Practical PD offers popular courses as self-study videos, webinars, and in-person seminars and conference sessions that over 16,000 have taken. The sessions are offered directly as well as through partners, usually professional accounting bodies. They are geared toward all types of accountants, particularly controllers, CFOs, directors of finance, treasurers, and accounting managers, as well as accountants in public practice who advise clients. The tips and topics are also useful for financial leaders from large corporations, owner-managed businesses, Not-For-Profit organizations, public accountants, and those in the public sector.