Content Provider
Xero logo

Sponsored by
2019bill
Self-Study CPE
NEGOTIATING YOUR PRICE
View Details/Register
USING SOCIAL MEDIA TO GROW YOUR FIRM EXPONENTIALLY
View Details/Register
Free cpe webinars
The Art of the Sale: Overcoming Objections

THE ART OF THE SALE: OVERCOMING OBJECTIONS

Cost Free
CPE Credits 1.0 hour
CE Credits 0.0 hours
Course Level Basic
Instructional Method Group Internet Based
Prerequisites None
Advanced Preparation None
Course Description

I’m sure you’ve heard it before. “It’s too expensive. It’s not the right time. All this change is just too much." These typical objections are really opportunities to gather information and solve problems. In the session, we’ll look at common objections and give you strategies to effectively manage them. We'll be discussing how to listen actively, uncover pain points, and extract key information that will
allow you to provide your clients with effective accounting solutions.

Course Objectives


  • How to identify common objectives

  • How to ask questions to determine core issues and challenges

  • Uncover needs to recommend solutions to solve your prospects problems

Linkedin Twitter

Jordan Cooper

Xero
Senior Account Manager
jordan.cooper@xero.com

Xero logo

Jordan has been a part of the Accounting Industry for his entire career. Working as an accountant, he has experienced the frustration that many business owners face when dealing with antiquated systems and cumbersome workflow processes. This ignited his passion for enabling accountants to spend more time on value-added activities for their practice and empowering their clients to focus on driving their business with the confidence that the financial data will be accurate, timely and readily available.

Linkedin Twitter

Jeannie Ruesch

Bill.com
Director of Marketing
jruesch@hq.bill.com
(415) 806-1107

2019bill

Jeannie has over 20 years in brand creation and strategy, design, social media development, demand gen and customer marketing. She has taken companies perceived as local businesses to attention-grabbing national and global brands. She’s a tech geek at heart and loves finding ways to help customer solve problems. Jeannie is also an author and award-winning graphic designer.

Linkedin Twitter
Xero logo

Tate has always been obsessed with problem-solving.  It led him to major in mathematics at the University of Georgia, which led him to Polay+Clark.  Whether it's helping design a proprietary royalty database, integrating a cloud-based merchandise fulfillment system for a Grammy-Winner, or running a Net Present Value calculation on a contract proposal for a NBA All-Star, he's yet to come across a problem he can't solve.  He brings this love of efficiency to the cloud accounting landscape via custom-curated ecosystem's for his clients. This results in additional free time for his passion in music and quality time with his wife and two young daughters.
 

Additional Materials
Webinar FAQs
Frequently Asked Questions
  • To receive CPE credit for the event, you must register for the webcast prior to the start of each program.
  • CPE is available to all eligible participants within 24 hours of each webinar.
  • Multiple attendees: In order to receive CPE for multiple attendees, ensure that at least one person signs up for the webinar. At the completion of the webinar a proctor form is provided. Alternatively, you may also login to your account following the webinar and click on the MY ACCOUNT button where you will find a link to the proctor letter.
Handout Materials
Presentation Slides
Nasba

NASBA Approved

CPAacademy.org (Sponsor Id#: 111889) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.

CPAacademy.org 1685 S. Colorado Blvd, Suite #205, Denver, CO 80222

About Our Sponsor

2019bill
Bill.com is a leading provider of cloud-based software that simplifies, digitizes, and automates complex, back-office financial operations for small and midsize businesses. Customers use the Bill.com platform to manage end-to-end financial workflows and to process payments, which totaled over $70 billion for fiscal 2019. The Bill.com AI-enabled, financial software platform creates connections between businesses and their suppliers and clients. It helps manage cash inflows and outflows. The company partners with several of the largest U.S. financial institutions, more than 70 of the top 100 U.S. accounting firms, and popular accounting software providers. Bill.com has offices in Palo Alto, California and Houston, Texas. For more information, visit www.bill.com or follow @billcom.