Content Provider
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Cpaedge middle080320
Self-Study CPE
View Details/Register
View Details/Register
Free cpe webinars
Social Media Examples & Case Studies


Available Date(s)
Thursday, August 20, 2020: 10:00AM EDT

Cost Free
CPE Credits 1.0 hour
CE Credits 0.0 hours
Course Level Basic
Instructional Method Group Internet Based
Prerequisites None
Advanced Preparation None
Course Description

Many brands are using social media as part of the marketing mix but to what extent? Do you feel consistent in your messaging and timing? Are you confident that what you are doing is working to engage others with your company? How has COVID-19 affected the landscape?

This 60-minute webinar will provide attendees with a quick overview of the top social media channels and examples of content that works. Attendees will leave with:

  • Confidence to concentrate your social media efforts on the right channels

  • A content calendar template to use to plan and track content each month

  • A starter list of 30+ content ideas to use on social media

  • Examples -- what makes these social media accounts unique/examples of success

  • Communication recommendations in times of crisis: What to do (and not to do) on your social media channels

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Melissa Harrison

Allee Creative LLC
Chief Executive Officer and Founder

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Melissa Harrison is CEO of Allee Creative, a content marketing agency in Minnesota. She works with brands on a global scale, moving them into the conversational space. Her sweet spot is working with B2B companies, nonprofits, associations and higher education in the middle market.
Melissa provides full-scope marketing services to clients who don’t have all the resources to do the same in house. She has two decades of experience in marketing and digital strategy, content management, writing, design and business development.
Melissa has been named a Top 100 Content Marketer (Express Writers and Content Marketing Institute), a Top Young Entrepreneur (Minnesota Business Magazine) and a Mover & Shaker (Star Tribune). She is a 5-time recipient of the Hermes Creative Award and an international speaker on content marketing, business strategy, nonprofit management and entrepreneurship. She was named one of 100 women to watch in the U.S. as part of The Inspirational Woman Project and is a graduate of the Small Business Administration’s Emerging Leaders program.

Frequently Asked Questions
  • To receive CPE credit for the event, you must register for the webcast prior to the start of each program.
  • CPE is available to all eligible participants within 24 hours of each webinar.
  • Multiple attendees: In order to receive CPE for multiple attendees, ensure that at least one person signs up for the webinar. At the completion of the webinar a proctor form is provided. Alternatively, you may also login to your account following the webinar and click on the MY ACCOUNT button where you will find a link to the proctor letter.

NASBA Approved (Sponsor Id#: 111889) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: 1685 S. Colorado Blvd, Suite #205, Denver, CO 80222

About Our Presenter

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Allee Creative is a marketing and branding services company that provides successful planning and implementation in areas of marketing strategy, content, branding, and online communication. The company has been in business since 2006. We work with clients in order to produce results that impact the bottom line.