While you’ve most likely heard about the benefits of an automated workflow, the key to see real results is an integrated workflow. If the apps you’ve chosen to automate specific tasks don’t talk to each other, you’re just creating more manual work for yourself. An automated and integrated workflow will not only increase the efficiency of your firm, it will add value to your clients and can boost your revenue.
Abbie has over 8 years of marketing experience, with over 6 years leading marketing efforts for technology companies. Prior to joining SmartVault, Abbie built the marketing arm of SHR, a provider of technology for hotels & resorts. In that role, she oversaw corporate marketing and demand generation as well as the newly created digital marketing program for 10+ hotels across the United States.
Abbie holds a MBA from the University of Houston and a Bachelor’s of Science in Business Administration from the University of Colorado at Boulder.
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