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Self-Study CPE
SHIFTING YOUR MINDSET: HOW TO GROW AND SCALE A MODERN ACCOUNTING FIRM
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A CONTROLLER'S GUIDE TO ASSESSING THE RISK OF YOUR ORGANIZATION
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ASSESSING THE RISK OF YOUR ORGANIZATION: MANAGING RISK & BASIC POLICIES
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ASSESSING THE RISK OF YOUR ORGANIZATION: NON-INSURANCE RISK MANAGEMENT ISSUES
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Free cpe webinars
How to Price & Profit from Bookkeeping so It’s No Longer Seen as Low Value Work

HOW TO PRICE & PROFIT FROM BOOKKEEPING SO IT'S NO LONGER SEEN AS LOW VALUE WORK

Cost Free
CPE Credits 1.5 hours
CE Credits 0.0 hours
Course Level Basic
Instructional Method Group Internet Based
Prerequisites None
Advanced Preparation None
Course Description

Bookkeeping has traditionally been priced using hourly rates, but clients hate that.  Not only that, hourly rates for bookkeeping work have traditionally been very low, which is why most CPAs and bookkeepers work long hours for little reward.  There has to be a better way.

So how do you give a fixed price and make more money? This is one of the biggest challenges for accounting professionals.

If you want to earn more money from bookkeeping work this is the training for you.

Learning Objectives:
At the end of this webinar you will know:


  • The pricing myth that is holding accountants and bookkeepers back

  • The BIG mistakes most accounting professionals make when pricing their bookkeeping services (make sure you aren’t!)

  • What to do about cheap competition who keep ‘low-balling’ with price

  • 3 simple – yet powerful – steps to value pricing your bookkeeping services

  • How to tap into the fundamental value pricing principle, everyone values things differently… and how this will help you get higher prices immediately

Linkedin
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Mark Wickersham – Chartered Accountant, public speaker and #1 best-selling author – is known as the most sought after profit improvement expert in the accounting community. He is famous for helping accounting firms double their profits in less than 18 months without having to work harder or do any uncomfortable marketing. Mark is passionate about this great accounting profession. He believes that we have the power to make a profound difference to the lives of our clients and in return accountants should be very richly rewarded. Unfortunately the reality is very different; benchmarking studies show over half of accounting firms are actually making a true economic loss. Mark wants to CHANGE that. He is passionate about the accounting profession and helping accountants to become much more profitable. He believes every firm – including you – has the potential to double profits using the 7-step “Fastest Way To Double Your Profits” formula. He also strongly believes that the old business model (the way accountants are taught to run accounting firms) is not only commercially stupid, but UNETHICAL. We owe it to our clients to change our focus. Mark is also a widely published author on practice issues. In May 2011 his book, “Effective Pricing for Accountants”, was a number 1 Amazon bestseller. His other books include, “A Practical Approach to Value Pricing” and “How to Build a Successful Bookkeeping Business”, both of which have been widely acclaimed. In 2015 Mark was shortlisted in the AccountingWeb “Outstanding Contribution to Accounting” award. Mark has over 100 recommendations from accountants on LinkedIn; CONNECT with him on LinkedIn to get access to free resources Mark has created for accountants in practice.

Additional Materials
Webinar FAQs
Frequently Asked Questions
  • To receive CPE credit, you must register for the webinar before it starts.
  • CPE is available to all eligible participants within 24 hours of each webinar.
  • To receive CPE for multiple attendees, at least one person must sign up for the webinar. The post-webinar email contains a link to instructions for the proctor letter. Alternatively, you may log in to your account following the webinar and click on the MY ACCOUNT button to find a link to instructions. For paid courses, payment needs to be made for each attendee before credit will be issued.
Handout Materials
Presentation Slides
Nasba

NASBA Approved

CPAacademy.org (Sponsor Id#: 111889) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.

CPAacademy.org 1685 S. Colorado Blvd, Suite #205, Denver, CO 80222

About Our Presenter

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I have been helping accountants to build more successful, more profitable and more enjoyable accounting firms since the year 2000. As well as being a professional speaker and Amazon number 1 bestselling author, I am the creator of Cloud Pricing. Cloud Pricing is a cloud-based tool enabling accountants and bookkeepers to implement value pricing and systemise the process of creating a price in a client meeting. You can find out more here, http://www.pricinginthecloud.com/us.